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Don’t Make These Common Influencer Marketing Mistakes to Maximize Success

Last updated on November 28th, 2022 at 03:05 pmInfluencer marketing is preferred over traditional marketing and celebrity endorsements. It is a powerful branding and marketing strategy. So, influencer marketing is regarded to be an effective strategy by 80% of marketers, according to recent research by Mediakix. Influencer marketing might be a controversial

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By Guest Contributor In Online Marketing

17 Key Metrics Every Modern Marketer Should Know About

Last updated on November 6th, 2022 at 11:42 amBig data is everywhere. And if you are a marketer, it is everything. The data-reliant, information-based model of marketing has changed business forever. But at the same time, too much data has made it challenging to determine key marketing metrics a company should track. Statistics were significant […

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By Guest Contributor In Online Marketing

How Effective Are Web Browser Push Notifications for Marketers?

Last updated on September 28th, 2022 at 04:15 pmFor a long time, marketers have been leveraging Emails and SMS to do what push notifications are doing today. Though Push Notifications will never replace emails, there is little doubt about the impending days of SMS for marketing. If we talk about push notifications, they are a small chunk […]

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By Guest Contributor In Online Marketing