Kamalika De specializes in covering business news, statistical research, and operational topics of interest to startup entrepreneurs and experienced owners alike. She has five years of experience researching and writing in the SMB space. Her byline appeared on Entrepreneur, GoDaddy Blog, Business2Community and more. She has an MA (English) degree.
Last updated on July 7th, 2024 at 12:17 pmDid you know 88% of all business cards are thrown within a week of handing over to a prospect? The problem is critical for small business owners struggling to grow online. Traditional visiting cards have become a thing of the past, and observing the lack of small biz-centric solutions, […]
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Last updated on February 21st, 2024 at 10:16 amAs a small business owner, you know the importance of having quality employees on your team. But did you also know that keeping them around is equally (if not more) important? Employee retention directly impacts productivity and morale, which can significantly affect your bottom line. This blog […]
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The difference between a successful and unsuccessful business often comes down to customer acquisition. If you’re not able to effectively bring in new customers, your business won’t be able to grow. But acquiring new customers can take time and effort. In this blog post, we’ll share with you some customer acquisition strategies that have be
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Last updated on April 16th, 2024 at 02:52 pmHaving engaged employees is critical to the success of any small business. After all, engaged employees are more productive, have lower turnover rates, and are overall better performers. So what are some proven strategies for employee engagement? Read on to find out! What Is Employee Engagement? Employee […]
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Last updated on January 7th, 2024 at 05:51 pmCustomer retention is a challenge for every business owner, regardless of industry. Keeping your existing customers happy is essential to maintaining a successful business, but it can be challenging to know where to start. Luckily, we’ve put together five strategies for customer retention that will help you
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